[ALUG] Bash related question

I've got so far installing Skype but on checking the README file as the books suggest, I don't know how to string this lot together (see below) to make a decent command. Help gratefully received. (I mean I know copy is cp but beyond that I'm stuck). << copy the binary to /usr/bin and install /sounds /lang and /avatars in /usr/share/skypedirectory >> Bev.