On 20-Aug-06 Ian bell wrote:
PC World's latest TV advert has a saleman extolling the virtues of a dual core Pentium. Dual core? asks the customer. Yes, replies salesman, Let's you do more than one thing at a time.
At the very least misleading to the average punter. I have complained to the advertising standards authority.
ian
On the grounds that there's at least a suggestion, if not quote an assertion, that you need to buy a dual-core processor in order to do more than one thing at a time, I'd say it was more than misleading!
I've not seen the ad, so would be out of order if I complained, but perhaps there's a printed equivalent somewhere?
And I'm tempted by the thought of a "class complaint" to the ASA -- on the same lines as a class action in the courts.
Ted.
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